Joe Rogan Signs New Multiyear Deal with Spotify, Expanding Podcast Distribution

The new agreement, reportedly worth up to $250 million, will allow 'The Joe Rogan Experience' to be available on other platforms, including YouTube and Apple Podcasts.

Joe Rogan and Spotify have agreed to a new multiyear deal, estimated to be worth up to $250 million, allowing for broader distribution of 'The Joe Rogan Experience'.
Under the new terms, Rogan's podcast will no longer be exclusive to Spotify and will be distributed on other platforms such as YouTube, Apple Podcasts, and Amazon Music.
The deal includes an upfront minimum guarantee and a revenue-sharing agreement based on ad sales, aiming to maximize audience and ad revenue.
Rogan's podcast, known for its wide-ranging interviews and controversial topics, has consistently been Spotify's most popular podcast.
The agreement marks a shift in Spotify's strategy, moving away from exclusive content to broaden the podcast's reach and potentially increase ad sales.