Overview

• JioHotstar added 230 million subscribers in three months, bringing its total to 280 million—close to Netflix’s 300 million.
• Exclusive digital and television rights to the Indian Premier League drove roughly 450 million viewers to the platform since March.
• Entry-level subscription packages start at just $0.60 per month, reflecting a low-cost strategy for mass adoption.
• Industry analysts warn that IPL’s ad revenue still falls short of covering broadcasting costs, posing profitability risks.
• The Disney-Reliance alliance is poised to lead bidding for the 2027 IPL rights, a move that could temper rising media rights fees.