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Jimmy Fallon Calls Taylor Swift’s Sourdough the “Best” in Instagram Recipe Post

Fallon’s Instagram shout-out underscores how Swift’s baking doubles as playful album branding.

Overview

  • On Oct. 8, Fallon shared a photo of “Jimmy’s Avocado Toast” made with a slice of Swift’s sourdough and wrote, “Taylor actually makes the best sourdough.”
  • The post included album-referencing hashtags #TSTheLifeOfAShowgirl and #TheLoafOfADoughgirl alongside a bag labeled “The Loaf of a Doughgirl.”
  • Travis Kelce commented on Fallon’s post with an enthusiastic reply, adding to the celebrity back-and-forth around the loaf.
  • Swift described being “very deep in a sourdough obsession” on the Aug. 13 New Heights podcast, saying she talks about bread much of the time.
  • Recent gifts have extended the theme, including a lemon‑blueberry loaf for BBC Radio 1’s Greg James labeled “The Fate of Doughphelia” on Oct. 3 and an earlier loaf for Selena Gomez and Benny Blanco tagged “It’s a loaf story.”