JetBlue to Introduce 'Junior Mint' First-Class Seats on Domestic Flights by 2026
The airline plans to retrofit planes with new premium seating to attract higher-paying customers as part of its profitability strategy.
- JetBlue will add two or three rows of first-class seats, dubbed 'Junior Mint,' to its domestic fleet starting in 2026.
- The new seats will feature wider designs, more legroom, and deeper recline, but will not include the lie-flat option found in its Mint class for longer flights.
- The move follows JetBlue's pivot toward premium offerings after its failed merger with Spirit Airlines and efforts to compete with legacy carriers like Delta and United.
- JetBlue continues to cut unprofitable routes and delay aircraft deliveries to reduce costs while focusing on core markets in Florida and the Northeast.
- Executives aim to make first-class travel more accessible, targeting passengers who want upgraded comfort without the higher prices of larger carriers.