Overview
- JetBlue, which put BlueFirst on sale Oct. 15, will begin scheduled service Dec. 8 with the inaugural Boston–Fort Lauderdale flight followed by select Fort Lauderdale–LaGuardia departures in the days after.
- Tickets are available now on more than 30 routes and the airline is promoting limited introductory one-way fares, with examples such as $299 Boston–Fort Lauderdale and $249 New York–Fort Lauderdale.
- BlueFirst cabins feature two-by-two wide recliner seats with up to five inches of recline and seven inches more legroom, 13.3-inch Bluetooth seatback screens, curated bento-style meals on longer flights, sommelier-selected wines, and an interactive Mixologist Mode.
- The product will be offered in three tiered fares—BlueFirst Base, BlueFirst, and BlueFirst Flex—with different checked-bag allowances, seat-selection rules, and change or refund policies designed to sit above Main cabin options.
- JetBlue plans to add BlueFirst to aircraft that do not carry Mint and roll the cabin out to more domestic and near-international routes in the weeks and months ahead, a move that could boost revenue on midrange routes and change upgrade and seating options for regular travelers.