Overview
- In early August, Jet2 officially confirmed customers flying from the UK and Europe will continue to receive a free 10kg hand luggage allowance plus one personal item.
- The European Commission has adopted Europe-wide measures to force clearer display of fares and carry-on allowances so passengers can compare the total cost of flights, with the rules set to take effect in 2027.
- Steve Heapy, Jet2’s CEO, welcomed the Commission’s transparency drive and said the new rules make no practical difference to Jet2 passengers because the carrier already includes hand luggage by default.
- Jet2 says 80% of its customers cite the included 10kg allowance as a key reason for choosing the airline, and the company was reported as the top-rated airline and tour operator in the UK Customer Satisfaction Index for July 2026.
- Industry impact could follow from the Commission’s rules because airlines and booking sites will have to show fares that include carry-on allowances from 2027, which may prompt rivals who charge for cabin bags to change how they price or display fees.