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Jeep Wrangler Willys ’41 Edition’s 30 Units Sell Out in India

Heritage design cues paired with rugged accessories drove rapid uptake among Indian buyers.

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Overview

  • All 30 units sold out within three weeks of launch, highlighting strong demand for exclusive SUVs in India.
  • Launched earlier this month at Rs 73.24 lakh ex-showroom, the special edition carried a Rs 1.51 lakh premium over the standard Rubicon variant.
  • Based on the Rubicon trim, it sports exclusive 41 Green paint, a ‘1941’ hood decal and military-inspired styling cues.
  • Standard kit includes power side steps, all-weather floor mats, interior grab handles and front and rear dash cameras.
  • It retains the Rubicon’s 2.0-litre turbo-petrol engine—270 bhp and 400 Nm—paired with an 8-speed automatic transmission and full-time 4×4 system, with optional adventure upgrades such as a Sunrider rooftop and ladder with roof carrier available for around Rs 4.6 lakh.