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JD.com Takes 85.2% Stake in Ceconomy, Gaining Control of MediaMarkt/Saturn Owner

Closing now hinges on EU foreign‑subsidies scrutiny plus national investment reviews, with completion targeted in the first half of 2026.

Overview

  • JD.com built the stake through a public takeover and a separate agreement with Convergenta, while the Kellerhals family holding will retain 25.35%.
  • Germany’s antitrust regulator cleared the transaction in September, citing JD.com’s previously very limited competitive presence in the country.
  • Final completion remains subject to foreign‑trade approvals and an EU review under the foreign subsidies regulation, with closing expected in H1 2026.
  • Company statements include commitments to avoid store closures and layoffs for the coming years, with reporting indicating protections through 2028.
  • The deal pairs JD.com’s e‑commerce and logistics capabilities with a network of about 1,000 MediaMarkt/MediaWorld and Saturn stores across 11 countries, with Italy applying golden‑power conditions.