Overview
- The festival runs from June 27 to July 6 at six JD Wetherspoon pubs across Bournemouth, Winton, Wimborne, Broadstone and Poole.
- Up to 15 vegan- and vegetarian-friendly craft ciders will be served, spanning traditional apples, perries and flavored blends.
- Pints are discounted to between £2.99 and £3.49, undercutting usual guest cider prices to boost summer trade.
- Customers can order at the bar or via the Wetherspoon app and consult tasting notes in an in-pub magazine, online and on the app.
- The event forms part of Wetherspoon’s wider strategy of themed drink festivals and digital engagement to enhance guest value perception.