J.Crew Revives Iconic Catalog After Seven-Year Hiatus
The beloved catalog returns with a blend of nostalgic charm and modern updates, aiming to boost the brand's resurgence.
- J.Crew's catalog, discontinued in 2017, is back to reconnect with its nostalgic roots.
- The new catalog will be published three times a year, featuring actress Demi Moore on the cover of the first issue.
- Modern updates include QR codes and digital integrations, while maintaining the classic J.Crew aesthetic.
- The catalog relaunch comes as J.Crew reports nearing a record $3 billion in sales for 2024.
- Other mall brands like Gap and Abercrombie & Fitch are also experiencing renewed popularity.