Jayson Tatum and SoFi Launch $1M Initiative to Support Homeownership Among Low-Income Families

The partnership aims to provide financial assistance and advisory services to low-income, single-parent families in St. Louis, marking a significant step towards fostering generational wealth.

• Boston Celtics star Jayson Tatum collaborates with SoFi to donate over $1 million to his charity foundation, focusing on aiding low-income families in purchasing homes.
• The initiative targets homebuyers from low-income, single-parent families in St. Louis, offering them down payment assistance and access to financial advisory services.
• Tatum's foundation, established in 2017, has been actively involved in various community projects, including educational and athletic support for children and teens.
• The SoFi Generational Wealth Fund, part of the partnership, emphasizes financial literacy and the importance of homeownership as a means to achieve financial stability.
• The collaboration also highlights Tatum's personal connection to the cause, drawing from his upbringing in a single-parent household and his desire to give back to similar communities.

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