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Jaylen Brown Partners With Nutrafol After Viral Hair Clips

He presents the deal as a step to destigmatize hair loss by discussing stress from Boston's championship pressure.

Overview

  • Brown announced the collaboration in an Instagram reel on Dec. 21 and expanded on it in an interview with People.
  • He said thinning began one to two years ago after removing braids, tried serums without results, and barbershop sprays later left residue seen on opponents like OG Anunoby and Kyshawn George.
  • After initial embarrassment over the clips, he embraced humor and confidence, joking that rivals wore the “residue of a champion.”
  • Nutrafol’s chief medical advisor said hair shedding has multiple causes, noting stress and elevated cortisol can disrupt growth cycles months after a trigger.
  • Coverage notes his form remains elite, with averages near 29 points, 6 rebounds and 5 assists for the 17–11 Celtics this season.