Overview

• Taiwanese artist Jay Chou has been named Dior's newest menswear ambassador, joining a roster that includes Robert Pattinson, Jimin of BTS, Kylian Mbappé, Tomorrow x Together, and Pierre Casiraghi.
• Chou, also a songwriter, director, and actor, is considered one of the most popular singers in the Chinese-speaking world, with record sales over 30 million units.
• Dior states that Chou 'embodies the spirit and singularity of Dior style, a modernity with a timeless signature', and his appointment highlights 'the special ties uniting Dior and culture in all its forms.'
• Chou recently featured the LVMH-owned department store La Samaritaine in a music video, which has over 26 million views on YouTube.
• As an actor, Chou is known for his roles in 'The Green Hornet' and 'Now You See Me 2.'