Overview

• Universal Pictures is reissuing Jaws in select cinemas this June to mark its 50th anniversary.
• A malfunctioning mechanical shark dubbed Bruce forced Steven Spielberg to rely on John Williams’s iconic score and suggestive camera work.
• Sea-based filming off Martha’s Vineyard triggered seasickness, unplanned sailboat intrusions and tripled the shoot schedule and budget.
• Upon its 1975 debut, Jaws became the highest-grossing film ever and pioneered the blockbuster model with unprecedented marketing and merchandising strategies.
• Recent documentaries and viral social media footage have begun to counter the shark-phobia that Jaws originally ignited.