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Jason Momoa Shaves Six-Year Beard to Unveil Mananalu’s Closed-Loop Water Bottles

Momoa kicked off the initiative in Hawai’i with a closed-loop system of reusable aluminum bottles to reduce single-use plastic waste.

Overview

  • In an Instagram video on July 30, Momoa buzzed off his signature beard for the first time since 2019 and reacted “Goddammit, I hate it” to his clean-shaven face.
  • He launched Mananalu in 2019 to offer bottled water in aluminum containers as a sustainable alternative to single-use plastic.
  • Through Boomerang Water’s technology, Mananalu will sanitize, refill and reuse aluminum bottles onsite to complete a closed-loop process.
  • By sanitizing and bottling water onsite rather than shipping finished bottles, the closed-loop system is expected to reduce shipping emissions.
  • Using his platform, he urged followers to eliminate disposable plastic bottles “for our children and for our planet.”