Overview
- The commission accepted Dunlop Tyre’s voluntary improvement plan on August 6 and will not issue a formal Antimonopoly Act violation finding.
- From October 2024 to April 2025 the company asked retailers to sell its Synchroweather all-season tire at the suggested price and refrain from offering discounts or services that reduced its cost.
- Dunlop self-reported the pricing restrictions in April and proposed steps such as enhanced dealer certification and internal controls to prevent recurrence.
- Regulators judged the remedial measures effective and have launched a monitoring phase to review Dunlop’s adherence over the next five years.
- The Synchroweather tire, launched last October with Shohei Ohtani as its ambassador, was positioned as a flagship product whose premium image Dunlop sought to protect through strict price management.