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Japan Cuts Profit View on Auto Tariffs as Toyota Sets July Record and BYD Gains in Europe

U.S. import duties have pressured margins and new hiring in Japan’s auto sector in the second quarter.

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Overview

  • Japan’s August monthly report lowered its assessment of corporate profits due to U.S. trade policy effects centered on autos, while keeping the overall economy classified as moderately recovering.
  • Government analysis found pronounced profit deterioration in auto-related industries in April–June and a decline in new job postings, prompting closer monitoring of investment and employment.
  • Toyota reported July global production of 846,771 vehicles, up 5.3% year on year, and sales of 899,449, up 4.8%, both July records.
  • Toyota’s U.S. output rose 28.5% in July, and limited local price increases were reported to have had very limited impact on demand after a spring rush eased.
  • EU new-car registrations rose 7.4% in July to 914,680 units, with BYD reaching 9,698 registrations (about 3.1 times year on year) as Tesla fell 42.4% to 6,600; Japanese brands showed mixed results, including declines for Toyota, Suzuki and Mazda.