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Jammu and Kashmir Unveils SPREAD Plan and Golf Course Timeline to Revive Tourism

Chief Minister Omar Abdullah convened dialogues with industry leaders to roll out nine SPREAD destinations as part of a diversified tourism revival strategy

Overview

  • The SPREAD project will develop nine new destinations across Kashmir and Jammu with backing from multilateral funding agencies.
  • All 18 holes at key golf courses in Gulmarg and Srinagar are slated to be operational by August or September, with work on the greens already underway.
  • A world-class conference facility in Gulmarg is nearing completion to expand MICE tourism capacity alongside the Sher-e-Kashmir International Convention Centre.
  • High-level Tourism Revival Dialogues with FICCI and sector stakeholders underscored collaborative resilience following the sharp visitor downturn after the April 22 Pahalgam terror attack.
  • Planned upgrades to rail infrastructure, including a future direct Delhi-Srinagar link, and expanded offerings in pilgrimage, cultural, adventure, film and destination-wedding tourism aim to boost connectivity and diversify experiences.