Overview
- Harden will co-develop and release exclusive games for MyPrize’s social gaming platform.
- He will livestream, play in Play Together multiplayer rooms, and interact with users in real time.
- MyPrize cites more than 1 million players and roughly $1 billion paid in prizes, according to company figures.
- The announcement follows MyPrize’s partnership with Crypto.com intended to support an expansion into prediction markets.
- The deal arrives during state crackdowns on sweepstakes casinos in Michigan, New York, and California and an FBI-linked NBA betting probe, with reporting not alleging wrongdoing by Harden.