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Jamaica Strong Benefit Concert Streams Live on YouTube Friday to Aid Hurricane Recovery

Viewers can donate on YouTube with all funds raised through its tools going to Shaggy’s Make A Difference Foundation.

Overview

  • The concert begins Friday, Dec. 12 at 9 p.m. ET from UBS Arena, with a Donate button on the YouTube watch page.
  • YouTube has officially confirmed the livestream and the 100% pass-through of donations made via its on-platform tools.
  • A lineup featuring Shaggy, Sean Paul, Ky-Mani Marley, Inner Circle, Tessanne Chin, Aidonia, Chronic Law, Gramps Morgan, Marcia Griffiths, KES, Maxi Priest and others is set to perform.
  • Billboard reported that Amazon Live would also stream the event and display donation resources, a claim that has been disputed in current coverage.
  • Organizers have said net proceeds from tickets and in-stadium donations will support the Jamaica Official Hurricane Relief & Recovery Fund, as the country rebuilds after Hurricane Melissa’s deadly October strike.