Jake Paul Debuts Men’s Body Care Brand 'W' at Walmart

The influencer-turned-boxer aims to disrupt the personal care market with affordable, health-conscious products.

'W' launches with body wash, body spray, and deodorant, with plans for more products soon.
Paul's inspiration came from dissatisfaction with existing options during a CVS visit.
The brand emphasizes being made in the USA and free from harmful ingredients.
Walmart partnership was chosen for its cultural alignment and broad reach.
Paul balances his business ventures with his boxing career and upcoming fight with Mike Tyson.