Jaguar's Type 00 EV Concept Makes Bold Public Debut at Paris Fashion Week

The ultra-luxury electric vehicle's striking design and celebrity appearances highlight the brand's rebranding strategy, but reactions remain divisive.

Jaguar's Type 00 EV concept car was showcased during Paris Fashion Week, transporting actors Barry Keoghan and Jamie Dornan to high-profile events.
The concept car features a futuristic design with butterfly doors, a sleek matte finish, and a bold color Jaguar calls 'French Ultramarine.'
The Type 00 is part of Jaguar's recent rebranding as a luxury EV maker, with its first production model expected to launch later this year, priced at over $165,000.
Social media reactions to the car and Jaguar's rebranding remain polarized, with some praising its innovation and others criticizing its departure from traditional designs.
Jaguar plans to follow the Type 00 with a series of high-end electric vehicles, including a four-door GT with a projected range of 430 miles, set for production in 2026.