Jaguars Temporarily Rename Stadium 'TrEverBank' for Trevor Lawrence
The Jacksonville Jaguars will host the Cleveland Browns at the newly branded TrEverBank Stadium, highlighting a marketing partnership with quarterback Trevor Lawrence.
- The stadium renaming is part of a collaboration between Trevor Lawrence and Jacksonville-based financial services company EverBank.
- Temporary signage has been installed throughout the stadium for the Jaguars' home opener against the Browns on Sunday.
- Lawrence's endorsement deal with EverBank includes appearances in TV spots, online content, and social media commercials.
- The Jaguars' home opener comes after a season-opening loss to the Miami Dolphins, with the team looking to bounce back.
- Lawrence, tied for the highest-paid quarterback in NFL history, will participate in a ribbon-cutting ceremony to unveil the new stadium name.