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3mo ago

Jaguar Land Rover Resumes US Vehicle Shipments Despite 25% Tariff Uncertainty

The automaker restarts exports to its largest market after a month-long pause, as trade talks between the US and UK show no significant progress.

New Land Rover cars are seen in a parking lot at the Jaguar Land Rover plant at Halewood in Liverpool, northern England, September 12 , 2016. REUTERS/Phil Noble//File Photo
Car of the Year 2019 winner, Jaguar I-Pace, is seen during the award ceremony ahead of the 89th Geneva International Motor Show in Geneva, Switzerland March 4, 2019. REUTERS/Denis Balibouse/File Photo
Logos of Jaguar and Land-Rover are seen outside a car dealer in Brussels, Belgium May 28, 2020. REUTERS/Yves Herman/File Photo
The first of a new batch of JLR cars is due to arrive in America on about May 20. The cost of a Range Rover Evoque would be nearly $12,500 more if the tariffs are still in place then

Overview

  • Jaguar Land Rover restarted shipments to the US on May 1 after halting them on April 7 due to the imposition of a 25% import tariff by the Trump administration.
  • Vehicles currently en route to the US are expected to arrive around May 20, potentially incurring steep tariffs unless a trade agreement is finalized by then.
  • The tariffs could increase the price of JLR’s models significantly, with the Range Rover Evoque potentially costing $12,500 more if the full tariff impact is passed on to consumers.
  • President Trump recently suspended planned tariffs on auto parts and provided relief on aluminum and steel import taxes, easing some pressure on the broader automotive industry.
  • The US remains JLR’s largest market, accounting for £6.5 billion of its £30 billion annual revenue, with no immediate plans announced for a US-based production facility.