Overview
- Draper becomes a global brand ambassador for Vuori in a confirmed multi-year partnership that includes a future signature collection.
- He will wear Vuori on court at Flushing Meadows as the deal makes its on-court debut at the US Open.
- The switch marks a departure from Nike as Vuori moves to challenge established tennis apparel players.
- Vuori’s tennis expansion follows last year’s reported $825m investment round led by General Atlantic and Stripes, with some outlets citing a valuation near $5.5bn.
- Immediate exposure comes in mixed doubles, where Draper and Jessica Pegula have reached the US Open semifinals after defeating Carlos Alcaraz with Emma Raducanu and Daniil Medvedev with Mirra Andreeva.