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ITV’s ‘Win Win’ Premieres With Live Home Play as Viewers Question Prize-Draw Rules

Early viewers questioned rules that enter home players into prize draws regardless of correct answers.

Overview

  • Mel Giedroyc and Sue Perkins front the six-part quiz, which debuted 6 September with 40 studio contestants and identical prizes available to viewers at home.
  • Participation requires an ITV Win account, a dedicated ‘Win Win with People’s Postcode Lottery’ profile, age 18+ eligibility, and a UK, Channel Islands or Isle of Man phone number and address.
  • The opening episode featured three replicated prize rounds with a BMW 120 Sport Hybrid, an Orlando holiday and Ashes 2026 tickets, with winners announced on-air and contacted by a withheld-number call.
  • Home players who answer all 15 questions across the episode can opt into a Millionaire’s Row draw, with one finalist guaranteed at least £1,000,000 and required to travel to Elstree for the series final.
  • Viewers reported confusion over the at-home entry mechanic, as coverage noted entries are based on responding within the time limit rather than accuracy, while others praised the hosts and the survey-based question style.