Overview

• From January 2026, Good Morning Britain will run until 9:30 am and include more regional news and investigations produced by a dedicated ITV News at ITN team.
• Lorraine Kelly’s chat show will be trimmed by 30 minutes and limited to 30 weeks of broadcast each year.
• Loose Women will shift to a seasonal schedule with 30 weeks on air annually, while This Morning retains its year-round 10 am–12:30 pm slot.
• More than 220 off-screen production staff in ITV’s daytime teams are expected to be affected by the restructuring.
• ITV says the changes will generate savings for reinvestment in drama, sports and expanded news output, a strategy criticized by Richard Osman as “terrifying.”