Overview

• The extension begins in January 2026, stretching the 9:30am broadcast to a noon finish from its current run of just over two hours.
• The series posted its highest viewing share since launching in 2017, with an 8% increase in 2025.
• ITV has ordered a third series of Prue Leith’s Cotswold Kitchen after strong audience response.
• Ainsley Harriott will front a new 30-minute series, Taste of the Bahamas, exploring Caribbean flavours and culture.
• Assistant commissioner Leanne Clarke said the refreshed slate gives viewers more reasons to wake up with ITV on Saturdays.