Overview

• Italy's state-run museums and archaeological sites attracted over 60 million paying visitors in 2024, exceeding the country's population of 59 million for the first time.
• Revenue from ticket sales reached €382 million, an increase of €68 million compared to the previous year, partly driven by higher ticket prices.
• The Colosseum in Rome was the most visited site with 14.7 million visitors, followed by the Uffizi Gallery in Florence with 5.3 million, and Pompeii with 4.3 million.
• Vatican Museums, which drew more than 6 million visitors, are excluded from Italy's state statistics as they fall under Vatican City jurisdiction.
• Italy operates over 400 state-run cultural sites, highlighting the country's vast and decentralized cultural heritage network.