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Italy Opens Probe Into Microsoft’s Activision Blizzard OverDiablo Immortal’ and ‘Call of Duty: Mobile’ Sales Tactics

The watchdog says aggressive prompts with opaque currencies risk nudging players, including minors, into overspending.

Overview

  • Italy’s competition authority opened two investigations into monetization practices in the mobile games Diablo Immortal and Call of Duty: Mobile.
  • Officials are examining purchase incentives delivered during and outside gameplay through in-app messages and push notifications.
  • The regulator warns that virtual currencies and currency bundles can mask real costs and lead to significant unintended spending by players, including minors.
  • Default parental controls and disclosures about consumer rights are under review over concerns they may cause users to unknowingly forfeit protections such as the EU’s 14-day withdrawal right.
  • Authorities also highlight limited avenues to contest account bans that can erase access to paid digital content, and Microsoft had not commented at the time of reporting.