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Italy Fines Ryanair €256 Million Over Curbs on Online Travel Agencies

Ryanair will appeal, citing a 2024 Milan ruling that endorsed its direct distribution model.

Overview

  • Italy’s antitrust regulator said that from April 2023 to at least April 2025 Ryanair used technical and contractual measures that impeded agencies from buying and bundling its flights.
  • The investigation cited facial‑recognition checks for third‑party purchasers, intermittent blocks on OTA payments and accounts, and partnership terms that restricted combined offers.
  • AGCM concluded the conduct reduced competition for travel packages and highlighted Ryanair’s substantial Italian market share as evidence of a dominant position.
  • Ryanair called the decision legally flawed, argued its direct sales keep fares low for consumers, and pointed to a favorable Milan court precedent.
  • The authority noted an April 2025 API and white‑label option that could restore access if effectively implemented, with the dispute now moving into the appeals process.