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Italian Gymnast Giorgia Villa Goes Viral for Unique Cheese Sponsorship

Olympic silver medalist Giorgia Villa captured the internet's attention with her Parmigiano Reggiano partnership.

Overview

  • Villa's viral photos feature her performing gymnastics with giant wheels of parmesan cheese.
  • The 21-year-old gymnast helped Italy win its first women's gymnastics team medal in nearly a century.
  • Villa's sponsorship with Parmigiano Reggiano began in 2021 and included multiple social media posts.
  • The partnership highlights the connection between the iconic Italian cheese and sports nutrition.
  • Despite the sponsorship ending in 2022, the photos resurfaced following Villa's Olympic success.