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Israel–Premier Tech Confirms Rebrand to Drop Israeli Identity as Sylvan Adams Plans 2026 Exit from Daily Role

Team leaders cite race disruptions from pro‑Palestinian protests as the catalyst for the change.

Overview

  • The team announced it will remove Israeli references and unveil a new name and brand soon.
  • Owner Sylvan Adams will step back from day‑to‑day involvement in 2026 and will no longer speak on the team’s behalf as he focuses on his World Jewish Congress role.
  • Protests at the Vuelta included a briefly blocked team time trial and the cancellation of the final stage, according to the reports cited.
  • The squad withdrew from several Italian races this week, including Giro dell’Emilia, Coppa Agostoni and Coppa Bernocchi, with further no‑shows expected.
  • Management said the overhaul aims to protect riders and staff and sustain the sporting program, noting pride in recent results.