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Ishihara Recounts Pokémon’s Six-Year Road From Simple Idea to Red and Green in New York Game Awards Message

He ties the series’ core pillars to universal childhood experiences to underscore a belief that Pokémon can connect the world.

Overview

  • In a video shown at the New York Game Awards after Pokémon received the Andrew Yoon Legend Award, Tsunekazu Ishihara reflected on the franchise’s origins.
  • He said the concept began with a straightforward idea of catching creatures in a game and trading them with friends.
  • Bringing that idea to life took six years of trial and error under limited resources.
  • The team stayed confident in the core loop—catch, raise, trade, battle—because it echoed childhood activities like catching bugs and raising animals.
  • Looking ahead, he called his belief that Pokémon can connect the world a guiding force, noting the games now transcend language and cultural barriers.