Overview
- Scooter Braun resigned as CEO of HYBE America on July 1 and transitioned into a senior adviser and board director role at HYBE Corporation
- Isaac Lee, former chairman of HYBE Latin America, was appointed chairman and CEO of HYBE America, overseeing operations including Quality Control and Big Machine Label Group
- Braun will continue to support HYBE’s global vision under chairman Bang Si-Hyuk while retaining significant shareholding in the company
- During his HYBE America tenure, Braun completed the $300 million Quality Control acquisition and brokered key distribution partnerships that built the company’s multi-label infrastructure
- HYBE expects Lee’s unified oversight of North and Latin American divisions to enhance operational synergy and drive Western-market growth