Overview
- The 2,000-square-meter site will house 18 small-format stores and an outdoor gastronomic terrace.
- Initial tenants include fashion and lifestyle brands such as New Era, Bullbenny, Revolver, Bolivia and Chini, with food operators like Cuervo, Orno Pizza, Nacha, Kotaro, Be Moddie and Gaviota.
- IRSA says the redevelopment revives the disused Paseo del Sol passage between Arenales and Beruti 3336 in Palermo.
- The company projects more than 200 direct and indirect jobs and counts Palermo OFF as its 16th shopping center in Argentina.
- IRSA describes the concept as tailored to Gen Z and to onboard digital-first or showroom-only brands, with most leases already awarded at rates below traditional mall levels.