Overview
- The GF Securities and Jefferies forecasts converge on a $50–$100 increase across the iPhone 17 lineup to offset higher production expenses.
- Apple disclosed $800 million in tariff-related costs for its June quarter and projects $1.1 billion more in the September quarter.
- A reputable Weibo leak indicates the iPhone 17 Pro may start at $1,049 with a 256 GB base storage tier, up from 128 GB.
- To soften the impact, Apple is shifting more assembly to India, absorbing some fees, stockpiling inventory and tweaking model specifications.
- Final retail pricing remains unconfirmed and could shift further in response to evolving U.S. trade policy and supplier negotiations.