iPhone 15 Sales Slump in China Prompts Steep Discounts

Amid fierce competition and economic slowdown, major Chinese retailers offer significant price cuts on the iPhone 15 series.

Major Chinese retailers, including JD.com, TMall, and Pinduoduo, are offering discounts of up to $180 on the iPhone 15 series.
The discounts come as Apple faces slowing sales in China, with a reported 13% drop in last quarter's sales.
Competition from domestic brands like Huawei and Xiaomi, along with a lack of innovation and AI features in the iPhone 15, are cited as reasons for the weak demand.
Apple is reportedly working on generative AI technology for the iPhone, which could be introduced in iOS 18 to boost future sales.
The price cuts are part of promotional campaigns, including the upcoming International Women's Day, but it's unclear how long the promotions will last.