Overview
- TCL has signed an eight-year partnership with the International Olympic Committee, covering four Olympic Games through 2032.
- The deal designates TCL as the Worldwide Olympic and Paralympic Partner in the Home Audiovisual Equipment and Home Appliances category.
- TCL will provide advanced technologies, including smart displays, household appliances, and AI-driven innovations, for use in Olympic venues and the Olympic Village.
- The partnership supports the IOC's 'Athlete Moments' initiative, enabling athletes to connect with loved ones globally after competing.
- Revenue from the agreement will be redistributed by the IOC to support National Olympic Committees, athletes, and organizing committees worldwide.