Instagram Teases AI-Powered Video Editing Tools for 2025

Meta's upcoming Movie Gen technology will allow users to transform video content using simple text prompts, but its real-world effectiveness remains to be seen.

Instagram head Adam Mosseri previewed AI video editing features powered by Meta's Movie Gen model, targeting a 2025 release.
The tools will enable users to modify videos with text prompts, including changing outfits, backgrounds, and adding objects or effects.
Demonstrations showed seamless transformations, such as Mosseri turning into a puppet or appearing in different settings, though long-term quality remains untested.
Meta's Movie Gen model supports high-quality video and audio generation, competing with tools like OpenAI's Sora and Adobe's Firefly.
Critics raised concerns about potential misuse, such as creating deepfakes and promoting unrealistic portrayals on social media.