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Instagram Chief Denies Phone Mic Eavesdropping as Meta Turns to AI Chats for Ad Targeting

Meta will begin using data from Meta AI interactions on December 16 following user notices next week.

Overview

  • Adam Mosseri said in a video that Instagram and Facebook do not use phone microphones to listen to conversations, calling such behavior a gross privacy violation.
  • He cited OS indicators and battery drain as signs users would notice if a microphone were active, and offered non-audio reasons for precise ads including prior web activity, lookalike targeting, pre-exposure, or coincidence.
  • Meta says its updated privacy policy will allow interactions with Meta AI to inform ad and content personalization across its services starting December 16.
  • Multiple reports say Meta will notify users on October 7 about the change and that there will be no opt-out for using AI-chat signals.
  • Skepticism persists despite past denials in 2016 and Mark Zuckerberg’s 2018 testimony, with many users unconvinced by Mosseri’s latest explanation.