Particle.news

Download on the App Store

Instagram Chief Denies Microphone Eavesdropping as Meta Plans to Use AI Chat Data for Ads

A December 16 privacy-policy update will permit Meta to treat interactions with its AI products as ad-targeting signals in most markets.

Overview

  • Adam Mosseri said Meta does not use phone microphones to listen to conversations or target advertising, calling the idea a myth.
  • Mosseri cited alternative reasons for precise ads, including advertiser-shared website data, similarity-based recommendations, prior unseen exposure, and coincidence.
  • He argued covert microphone use would be detectable through on-screen indicators and faster battery drain on devices.
  • Meta disclosed it will begin using data from users’ AI chat interactions to inform ad targeting once the new policy takes effect on December 16.
  • The timing of the announcement renewed public skepticism and privacy concerns, with many users expressing doubts in comments on Mosseri’s video.