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Influencer ‘El Jerry’ Killed in Culiacán Ambush Near State Prosecutor’s Offices

Officials are probing the attack as part of a broader pattern of assaults on creators tied by media reports to an internal Sinaloa cartel feud.

Overview

  • Gerardo Moya, known online as El Jerry, and his companion Gustavo “N” were fatally shot around 5 p.m. on Nov. 16 in the Tres Ríos sector of Culiacán, about 250 meters from the Sinaloa state prosecutor’s offices.
  • Preliminary FGE reports say at least four gunmen in a Jetta intercepted their 2025 gray GMC Sierra after the pair left a car wash and fired long rifles, leaving the truck running in drive with multiple shell casings at the scene.
  • Red Cross paramedics confirmed both men died at the location, and security forces from Sedena and other agencies secured the area and opened an investigation.
  • Minutes before the attack, the victims posted Instagram stories from the vehicle; their main social accounts were later taken down, while alternate profiles circulating online show armed imagery that authorities have not verified.
  • The killing adds to roughly nine to ten content creators reported slain since late 2024, a trend outlets link to tensions between Los Chapitos and the Mayiza faction, though officials have not publicly assigned responsibility.