Particle.news

Download on the App Store

Influencer Archita Phukan Rebrands as Amira Ishtara Following Ex-Boyfriend’s Deepfake Arrest

Her rebranding follows Pratim Bora’s cybercrime charges for selling AI-generated pornographic content without her consent.

Digital cautionary tale
Image
Image

Overview

  • Pratim Bora is in custody charged under cybercrime and identity-theft provisions after admitting to earning about £9,400 by distributing AI-generated pornographic deepfakes of Phukan
  • Assam Police arrested Bora on July 13 after Archita Phukan filed a complaint over non-consensual deepfake images and videos that damaged her reputation
  • Digital forensics teams have seized Bora’s electronic devices for investigation while social media platforms continue to remove the AI-generated content
  • Phukan has changed her Instagram handle to Amira Ishtara as part of efforts to reclaim her online identity and distance herself from the scandal
  • Digital rights experts are calling on India to enact specific anti-deepfake laws, require AI media labeling, and establish support systems to protect victims