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Infinite Reality Acquires Napster for $207 Million to Transform Music Streaming

The deal aims to reimagine Napster as an immersive platform using Web3 and 3D technologies under its current CEO, Jon Vlassopulos.

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FILE- In this Aug. 2, 2006 file photo, promotional Napster stickers are seen at the Napster studio in Los Angeles. (AP Photo/Damian Dovarganes, file)
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Overview

  • Infinite Reality officially announced its $207 million acquisition of Napster on March 25, 2025, marking a new chapter for the iconic music brand.
  • Napster will continue operating as a music streaming service, with CEO Jon Vlassopulos retaining his role and taking on additional responsibilities at Infinite Reality.
  • The acquisition is part of Infinite Reality's strategy to lead the transition from a 2D internet to a 3D, immersive ecosystem, leveraging Web3 and AI technologies.
  • Artists will gain tools to create personalized virtual environments, host virtual concerts, and sell exclusive digital content, enhancing fan engagement and revenue opportunities.
  • Napster, which has paid over $1 billion to artists and holds licenses for 110 million tracks, will integrate Infinite Reality's technology to disrupt the music streaming industry.