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INE Denies Cloning Pepe Lavat’s Voice, Establishes AI Oversight Committee

Acknowledging TikTok’s AI-generated audio, the electoral body opened an internal probe; it formed a Technology and Media Committee to oversee campaign content.

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¿Quién fue Pepe Lavat? el icónico actor de doblaje en medio de polémica del INE
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Overview

  • INE president Guadalupe Taddei rejected any deliberate cloning of Pepe Lavat’s narration style and said the AI audio was sourced from TikTok’s free tools.
  • The institute has launched an internal investigation into its social media unit after issuing conflicting public statements on AI voice usage.
  • The newly formed Technology and Media Committee will review and approve any application of artificial intelligence in future INE communications.
  • Dubbing associations AMELOC and ANDA joined Gisela Castillas in a July 13 protest at the Monument to the Revolution, branding the episode “voice theft” and calling for specific legal protections.
  • President Claudia Sheinbaum’s administration has begun talks with dubbing guilds to draft AI voice safeguards as formal congressional regulation remains stalled.