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8h ago

IndyCar Demands DHS End Use of AI-Generated Speedway Slammer Race Car Image

The agency insists the AI-generated design is lawful, planning to continue using it to promote the new 1,000-bed detention facility

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INDIANAPOLIS, IN - MAY 19: IndyCar driver and 3rd fastest qualifier Pato O'Ward (5) poses with his car during the front row photo shoot for the 109th Running of the Indianapolis 500 on May 19, 2025, at the Indianapolis Motor Speedway in Indianapolis, Indiana. (Photo by Brian Spurlock/Icon Sportswire) (Icon Sportswire via AP Images)
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Nolan Siegel, driver of the #6 Arrow McLaren Chevrolet, races during the NTT IndyCar Series109th Running Of The Indianapolis 500 at Indianapolis Motor Speedway on May 25, 2025 in Indianapolis, Indiana.

Overview

  • On August 5, DHS Secretary Kristi Noem announced a partnership with Indiana to open the 1,000-bed “Speedway Slammer” ICE detention center.
  • The announcement included an AI-generated IndyCar-style image featuring ICE branding and the No. 5 on a racing car.
  • IndyCar and driver Pato O’Ward said they did not authorize the imagery and have asked DHS to stop using their intellectual property.
  • DHS defended the graphic as non-infringing, vowed to continue the race car motif and declined to explain why it chose the No. 5.
  • Governor Mike Braun praised the facility as a tool for removing “the worst of the worst,” highlighting the administration’s focus on criminal migrants.