Overview
- Americans for Ingredient Transparency, a 501(c)(4) led by Julie Gunlock and Andy Koenig, launched a national campaign to standardize ingredient disclosure across food, beverage and personal care products.
- The group says it will work with Congress and the Trump administration to write GRAS reform, front-of-package labeling rules, and QR-code transparency into federal law.
- Industry backers include the Consumer Brands Association, American Beverage Association, Corn Refiners Association, and FMI — The Food Industry Association.
- AFIT released a 60-second ad arguing that a state-by-state patchwork confuses consumers, raises grocery costs, and burdens small businesses.
- The effort follows HHS Secretary Robert F. Kennedy Jr.’s March call for FDA to end the self-affirmed GRAS pathway, though no federal rulemaking or legislation has been enacted.