Indian Real Estate Dominates as Top Investment Choice Amid Shifting Buyer Trends

A FICCI-Anarock survey reveals a growing preference for larger, premium homes and a decline in ready-to-move properties.

Real estate remains the most preferred investment for 59% of survey respondents, surpassing other asset classes.
A significant 67% of homebuyers are purchasing properties for personal use rather than investment purposes.
Demand for ready-to-move homes has decreased, with a shift towards under-construction properties indicating confidence in developers.
Buyers are increasingly interested in larger homes, with 51% preferring 3BHK units and a notable rise in demand for homes priced between Rs 90 lakh and Rs 1.5 crore.
Key concerns for buyers include timely project completion, construction quality, and well-ventilated homes, while rising rental rates drive interest in investment properties.