Overview
- FARA filings show the Embassy of India signed a three‑month, $75,000‑per‑month contract with Mercury Public Affairs effective August 15 to November 14, totaling $225,000.
- The scope includes federal government relations, strategic media outreach, a digital audit, digital strategy consulting and paid advertising targeted at US decision‑makers.
- Former senator David Vitter signed the agreement for Mercury, and partner Bryan Lanza is listed on the account, while White House chief of staff Susie Wiles previously held a senior role at the firm.
- The engagement comes days before an additional 25% tariff takes effect on August 27 on top of an existing 25% levy, with the administration also signaling possible secondary sanctions over Russian oil purchases.
- Mercury’s hire supplements India’s existing retainers with SHW Partners and BGR, bringing estimated monthly spend to about $275,000, as Pakistan reportedly outlays roughly $600,000 a month and has secured rare White House access and a lower tariff rate.